Sleek Strides: Veja
Maximum comfort and infinite versatility—here, there, and everywhere
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Fresh Foundations
Bring on the new year with high energy and elevated chicness
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Cold-chic Atmosphere
Be seduced by the bold of layers and get ready for contrasting styling
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The Great Finds
Score the major steals on the most coveted pieces
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#Trendstotry: Wider Winter Staples
Defy the chill with fashion-forward finesse
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Ethereal Decadence
Sure-to-please hues that reveal the reserved sides of your personality
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MASARISHOP.COM 7th Anniversary
Step into a denim-studded evening filled with treats, balloons, and music!
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MASSHIRO&Co. x Aidan and Ice Exclusive for MASARISHOP.COM
A lineup filled with delicate beads on iconic staples
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Jean-etic Code
Celebrating our 7 years with unique, timeless style
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Daylight Icons
Let these visually pleasing hues take you through your daytime agenda
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Form-Defining Staples: Recto
Make light work look sharp at every edge
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Timeless Stunners
A true picture of year-round sophistication
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Twilight Splendors
Glam night-out moments call for très chic styles
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Comfort Tones
Covetable investment pieces with universal appeal
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Soleil Charmers
’Tis the sea-sun for a dose of fun hues
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Contemporary Cuts: Stella Nova
Blending new-age elements to perfection
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#Trendstotry: Hot Summer Mix
Tackle the hot temperatures with hot styles!
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Splurge Steals
It’s THE time to turn your wishlist into reality
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Finders, Keepers
Indulge in the hunt for the perfect ensembles
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Instant Authority
Lift your corp-core style to new heights
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MASARISHOP.COM Spring/Summer 2024 Style Session
An afternoon of style meets substance in collaboration with Harper's Bazaar Indonesia
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Eclectic Fantasia
Turn your wardrobe into a playground of style!
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Tints of Fun: PH5
A playful finesse meets chromatic fantasies
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The Raya Treasures
Set your sight to Raya-worthy pieces
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TOTON Raya 2024 Collection Exclusive for MASARISHOP.COM
Usher in Raya festivities with a fresh wave of Indonesian heritage
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Front Row Recap: IKYK Raya 2024
Take a peek into standout moments from the runway spotlight
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Accessory Avenue
Your wardrobe's new heartbeat is just one click away!
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Artisanal Mastery: TANGAN
Reinventing the fusion of technical finesse and artistic ingenuity
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Gen Chic
Enter the new era of modern classics with a stylish spin
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Love Galore
Adored outfits that will make their way to your heart
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Modern Heritage: MASSHIRO&Co. x Aidan and Ice
Echoing the ceaseless bloom of Peranakan culture exclusively at MASARISHOP.COM
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Peggy Hartanto CNY Collection Exclusive for MASARISHOP.COM
Draped in round-the-clock opulence for the Year of the Dragon
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Chic in Charge
Finessing your 2024 wardrobe on a bold note
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Posh Oasis
Escape in everlasting cool styles, come rain or shine
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Street Slick
A style formula inspired by the hustle and bustle of Japan
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Festive Attitude
Party-perfect styles are coming to town!
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Pick Me Up
No need to stress, just scroll —the finest deals await!
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The 2023 Gift Wonderland
Secure the perfect gift early, so you're ready when the holiday season arrives!
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Trends to Try: Winter Warmers
Clever tactics in layering brilliance
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#POPUPMASARISHOP Returns to Surabaya!
Great time and all things chic!
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#MASARISHOP6TH: A Symphony of Taste
Adding a touch of sweetness to our 6th anniversary through a collaboration with 7.AM Bakers
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Spotlight Dominators
Cherish the night, let your spirit twirl, and prepare to steal the spotlight
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Sharper Perspective
A masterclass in no-frills styling, that's sure to get all the attention
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Femme Flair
Revel in the spellbinding allure of femininity and elegance
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Trends to Try: Pre-Fall Panorama
Your guide to the season's most sizzling fashion trends!
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Trends to Try: Past Perfect
Step into a time-traveling wardrobe where nostalgia takes center stage
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The New Icons: OSOI
The art of unhurried craftsmanship
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Girl Crush: Cindy Angelina
The beauty mogul unveils her essential rules for excelling in both career and style
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Uptown Chic
Bold, fierce, and fabulous —that's big city style
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Dreamlike Adornments
Where fantasies become exquisite realities
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Relaxed Maximalism
It’s time to play with scale for a maximalist effect
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Minimalist Edge
Delivering ease and quiet sophistication in equal measure
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Destination Style
The ultimate getaway style cheat sheet
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Baha Gia ‘Di Bumi Borneo’ Collection
Romantic dressing meets cultural delight
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Understated Luxury: Lanvin
Captivating the world with refined sophistication
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Chroma Infusion
Escape the ordinary and indulge in a sartorial adventure!
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Instant Hit: Malone Souliers
The poetry of footwear perfection
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Steal the Spotlight
It’s time to bring your fashion A-game to center stage!
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Tonal Harmony
Adding depth and richness to your wardrobe
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Sunny Delights
Get ready to blossom with these punchy accessories
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Fabric That Speaks: MATERIEL
The art of casual elegance with Georgian craftsmanship and tailoring
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Step & Carry
The new era of It accessories
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Trends to Try: The Impact Zone
Powering up your look with big little thing elements
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Stop and Stare
Fun accouterments that make the outfits
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Now, Forever, and Always
To love or to be loved—in a great outfit
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Retro State
When the future is unclear, there’s comfort in looking back to our fashion pasts
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Stepping Into Character: René Caovilla
Dream-worthy shoes that will inspire you to begin your own Cinderella story
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Trends to Try: Perennially Chic
A handful of fashion insider-favorite trends beyond the next "viral" moment
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Haute Anatomy
Something unexpected, a cozy secret, and a surprise catch: it's all there underneath your jacket
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Power Players
Delivering the boldest and bravest looks left and right
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Hit the Lights
Now accepting holiday party invites and get dressed up to the nines
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Peggy Hartanto Festive Collection Exclusive for MASARISHOP.COM
A joyous harmonious spirit is looming in the air
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Share the Love
The ultimate gifting guide that is destined to delight you and yours
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The New Power-casual
A master class in effortless, polished style
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Aidan and Ice x IKYK Collection: Drizzle
Keeping your holiday bright even when the skies start to darken
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Make The Cut
What we have our eyes on from the sale section. Run, don't walk!
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Front and Center
Make your own rules and be comfortable in your clothes—confidence will follow
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Fresh Base
Teasing a fashionable future while covering all the bases of closet staples you need
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MASARISHOP.COM 5th Anniversary
Catch the highlights of our flower market-themed celebration featuring exciting fashion, people, and treats
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The Iconic She
Witness these five powerful and inspiring women set a very fashionable example
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The Hidden Luxury: MASSHIRO&Co. X Rama Dauhan
Celebrating the freedom of multiple dressings
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True Colors
Find delight in the colorful, joyful, and energetic tune of individualism
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SUKU S/S 23 Seaside Lovers
A collection made for warm waters and sunny days
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The Belle of the Ball
It's time to reunite in cocktail dresses and a glass of champagne
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Power Hour to After Hours
Fresh off the desk, boldly step into the night—hassle undetected
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TANGAN WHIM Exclusive for MASARISHOP.COM
Free-spirited expression with a vocation for modern languages
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Half-and-Half
Expect the unexpected way to get the best of both worlds
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Summer Wedding Dressing Guide
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Whimsical Summer
Let your imagination run wild and get ready to be enchanted
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Aidan and Ice X Nagita Slavina
A colorful twist to the signature three-dimensional embellishments
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Foolproof Dressing: Studio Nicholson
An ode to effortless elegance and the intoxicating '90s tailoring
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Burst de Soleil
A pure hit of sun-filled fashion dopamine
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Hues of Seoul
SS22 collection preview in collaboration with Harper's Bazaar Indonesia
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Dusk to Dawn
No-fuss high-reward style impact sun-bound style
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RiaMiranda Signature Exclusive for MASARISHOP.COM
Bringing a sense of refined elegance to the modest dresser of now
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Mission Bon Voyage
Vacation's stand-out styles coming in hot
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Modern Bohemia: The Story Of
Equal parts of free-spirited femininity and effortless chicness
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Here Comes the Sun
Manifesting these out-of-office pieces into your suitcase
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On the Radar: MSGM
Capturing the beats of youth with Italian sensibilities
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Trends-to-Try: Summer in Full Swing
Breezy, chic, and infinitely wearable—take these skirts for a summertime twirl
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Stay Sharp
Find your sartorial groove for the ultimate cool-girl look
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#MASARIMOMS: Unwrapping Motherhood
Five incredible women embrace the joy of motherhood
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Hidden Gems from the Sale Shop
Our editors handpick the best fashion finds at a bargain just for you
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New Codes for Modest Fashion
Forging a new relationship between modesty and fashion
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Girl Crush: Alyssa Daguisé
The Parisienne-Indonesian fashionista shares the secret of her impeccable French style
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IKYK X TOTON Raya Collection
Tailored to suit all the holy month's festivities
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Nagita Slavina's Dashing Blooming Collection
A kaleidoscope representing women's vibrancy and unapologetic maximalism
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SUKU F/W 22 Sweet Symphony
Merging the essence of adulthood and youth through colors and prints
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Chill Beater
Need to combat the wind? We got you covered (literally)
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Effortless Extras
Sunshine-ready pick-me-ups that are as easy as 1,2,3...
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Trends to Try: Back to Business
Swoon-worthy pieces that mean business
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Brand to Love: AJE
The sartorial sweet spot between effortless and maximalism
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Heavy Rotation
The key pieces you need for a reimagined transitional wardrobe
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Wear Your Heart Out
Treat yourself this Valentine's Day with romantic hues that fit the bill
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Based on Research, This is How Scents Improve Your Home Atmosphere
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Trends to Try: Colorful Minimalist
Your guide to wearing more color in a subtle way
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Wardrobe Reboot
Set out for a fashion face-lift
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Peggy Hartanto CNY Collection Exclusive for MASARISHOP.COM
Splashes of red and gold to welcome the year of the tiger
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Nagita Slavina’s Lunar New Year Capsule Collection
Setting off the prosperity with a splash of red
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Introducing: Proenza Schouler
Sartorial elegance of contemporary clothing for the women of today
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#MASARIMOMS: Celebrating Her
The super mamas share their motherhood stories and beyond
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TANGAN Exclusive for MASARISHOP.COM
Underscoring charms in imperfections through unconventional tailored clothing
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Bonne Soirée
Be the best dressed guest with our guide to the chicest holiday attire
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Holiday Kick-Off
Festive party dressing to make things merry and bright
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Meet Recto: Functional Contemporary Elegance
Redefining contemporary dressing with minimalist, sculptural, and timeless tailoring
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The Wishlist
’Tis the season to make your wish-list dreams come true
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Winter-proof
Bundle up in our selection of outerwear to ensure a Bon Voyage
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NAGITA SLAVINA’s Hues of Femininity
An ode to crafts, fashion, and women
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MASARISHOP Escape: #SoireebytheSea
Take a glimpse into our sun-soaked getaway with #FriendsofMasari and Augustine Phinisi
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Eau de parfum, eau de toilette, fragrance water, cologne—what are the differences?
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Now Launching: SUKU S/S 22 Utopia
Summer prints inspired by the small joy in repetitions of everyday moments
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F/W 21 Collection Preview x Bazaar Indonesia
Find what’s worth adding to your cart from our exclusive styling session
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Mastering Transitional Dressing with Laura Basuki
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Off-Duty Cool
Stylized update for your effortless weekend style
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The Working Wardrobe
Lean on sharp silhouettes and crease-proof layering for a chic return to the office
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Sun-soaked Standouts
Bringing a breath of fresh air to your warm-weather wardrobe
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Trends to Try: Fall's Street Style Hits
The modern-day staple where rugged modernity and sleek forms collide
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Low Classic: The Star of Seoul
Forming the basis of a modern closet through minimalist elegance
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Prized Possessions
Presenting Fall’s accessories that demand your attention
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The Mommy-and-Me Crew
It’s a look to remember, times two!
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Trends to Try: Seoul’s Best and Brightest
4 buzz-worthy Korean labels to inspire your next outfits
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Introducing: Projekt Produkt
The Korean eyewear brand raved by Korean stars
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Girl Crush: Angel Susinto
The socialite and style enthusiast shares her golden rules in fashion and life
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Indah Nada Puspita on the Joys of Modest Dressing
The entrepreneur and content creator shares her style journey, the joy of dressing up, and her foolproof style secrets
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Summer's Power Look
A lesson in print clashing, fresh layering, and the next 'It' accessories
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Trends to Try: BTS’s Best Fashion Looks
Get inspired by Korea's most famous boys' winning style streak
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Let Loose with TANGAN WHIM
Energize your daily wear with Tangan’s upbeat prints and breezy fits
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From Desk to Drinks
Strike the right balance between professionally polished and dashingly off-duty
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Mastering Monochromes
Discover the art of looking polished in monochrome neutrals
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How to Dress: The Modern-day Wedding
You’ll say I do to these scene-stealing eveningwear
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Reinventing Modestwear
A modern take on Ramadan dressing with laid-back styles and tactile layering
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Meet Nanushka: The Conscious Label Made for The Modern Woman
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Spotlight On: Korean Streetwear Icons
Meet the coolest labels you’ll find in every K-pop star’s closet
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Trends to Try: Sleek Streetwear
One sartorial theme that caught our eye this Spring 2021
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Designer To Love: Studio JEJE
A grounding feel with elegant consistency
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Back in Black
High drama or highly sophisticated, invent new ways to wear all-black outfits
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The Trailblazers
Versatile and effortless tailoring pieces in colors that match your mood
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Tangan Bersama?
In collaboration with Ayla Dimitri, Duma Official, DSAKS, Ernanda Putra & Ellyse Sinsilia, and Fahrani Empel
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The Lunar New Year Edit
Celebrate the Year of the Ox in these exceptional at-home festive looks
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7 Days 7 Looks
Your guide to a chic weekly wardrobe-prep
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Girl Crush: Marsha Timothy
On her effortless-eclectic style and exploring new genres in her latest film projects
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TOTON Fall/Winter 2020
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Lounge Living
Relaxed styles that maximize comfort and polish
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Sweater Weather
Holiday’s mix of snug and style
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Festive Feeling
Dazzling evening styles to bring the festivities home this year
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Fresh Off The Runway: Masari x JFW 2021
Introducing the key looks from Fall/Winter 2020 collections
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Aesthetic Pleasure
Bringing utilitarian-chic to the everyday wear
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Meet AJE:
The Aussie label's urban resort style
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SUKU S/S 2021 : Memento
A celebration of the delightful calm of summer
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On The Bright Side
Discover eccentric ways to wear color-blocking outfits this season
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Andersson Bell:
When K-street style meets Scandi aesthetics
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Three's A Party
Celebrate our 3rd anniversary in the best looks from Fall/Winter 2020
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Objects of Desire
You’ll leave every looks on a high note with these wear-with-anything accessories
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SUKU 'Dream Baby'
Embrace the cozy factor this season in SUKU's lively loungewear
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Staying in Elegance
Bring glamour home with these mood-setting evening styles
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Label to Know: GOEN.J
Channeling the free-spirited wardrobe of a modern Bohemian girl
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Dressing from The Waist Up
Mastering the chic work-from-home looks this season
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Girl Crush: Nazla Alifa
Her takes on comfort-chic dressing, her startup businesses, and maintaining the work-life balance
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Workwear Denim
Discover the perfect denim for any occasion this summer
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Golden Hour
From high-octane glamour to timeless feminine looks, discover our edit of scene-stealing evening wear
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The Ultimate White Shirt
Meet your new wardrobe staple for a chic indoor looks
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Girl Crush: Sonia Eryka
Her takes on 80s fashion, creative paths, and things that constantly inspires her
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In The Spotlight
Trip the light fantastic in glittering splendor
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Girl Crush: Cissylia Stefani
On her eclectic fashion sense, motherhood, and being a Girl Boss
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Color Recoded
Afternoon tea dress codes done right
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Pret-a-portea
Afternoon tea dress codes done right
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Ethereal Escape
Get lost in this sweet reverie of innocent dressing
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YCH
Delve into playful juxtaposition of punk and feminism by this Korean uprising street influenced brands
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The Masarishop Sophisticate Lookbook
Assert your style dominance with a side of polished elegance
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MASARISHOP.COM Turns Two
Rise to the occasion and celebrate two years of great style with new party pieces you’ll stand out in
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Carry On
Carry it all with our latest collection
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Late Breakfast Club
Your style guide to do brunch
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Twice As Nice
Matchy-matchy outfits for transitional season
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Wicker Wings
Meet the fashion world’s new obsession – handwoven bag
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Highstreet Bae
The best way to elevate your look inspired by streetwear
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Yuzefi
Crack the code of surrealism art by Yuzefi
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Hollaback Girl
Dressing up, but way more fun
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The Wanderer
Your vacation to-do list and what-to-pack
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SJYP
Catch up with this premium streetwear label to see what K-fashion realness is
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A.M TO P.M
The source of your day-to-night wardrobe
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Girl Crush: Eva Celia
Discussing style and her personal music journey
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Easy-going
What to pack for your best vacation ever
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Camilla And Marc
The Aussie-based label proves that the perfect tailoring do truly exist
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Girl Crush: Saffron Llewellyn
Meet the new wave era of model and entrepreneur in the making
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Girl Crush: Tara Amelz
This quirky lady reveals her happy formula and her artistry side
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MASARISHOP Pop Up Surabaya
A grandeur celebration of style at Hotel Majapahit
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A Journey to Remember: #MASARISHOP2ND
Snapshots of our 2nd anniversary celebration at MASARISHOP.COM Senayan City
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MASARISHOP Pop Up Medan
Here's what you missed from our Pop Up Event in Medan
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Semarang Pop Up Report
See all about our sizzling Semarang event
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#MASARIUNVEILED Opening Party
All about our major store makeover and celebration
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#POPUPMASARISHOP in Surabaya
What's inside our fabulous event in Surabaya
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#POPUPMASARISHOP in Medan
We're back with more brands and more styles
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#POPUPMASARISHOP in Medan & MAKASSAR
From trunk show to styling session, peek inside our pop-up
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MASARISHOP Pop Up Event
Good times and great crowd, right this way
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RODO x MASARISHOP.COM
All the Glam at RODO x MASARISHOP.COM Event from Surabaya to Jakarta
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MASARISHOP.COM Launch Party
What went on behind the scenes ar the glamorous rooftop party?
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