EDITORIAL

MASARISHOP doesn't just dictate your looks, we curate and style it to make you look your best. In our Editorial section discover the trends of the season, Insta-worthy pieces, how designers think, how influencers behave, and what makes you tick.

Front Row Recap: IKYK Raya 2024

Take a peek into standout moments from the runway spotlight

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Accessory Avenue

Your wardrobe's new heartbeat is just one click away!

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Artisanal Mastery: TANGAN

Reinventing the fusion of technical finesse and artistic ingenuity

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Modern Heritage: MASSHIRO&Co. x Aidan and Ice

Echoing the ceaseless bloom of Peranakan culture exclusively at MASARISHOP.COM

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Peggy Hartanto CNY Collection Exclusive for MASARISHOP.COM

Draped in round-the-clock opulence for the Year of the Dragon

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Street Slick

A style formula inspired by the hustle and bustle of Japan

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The 2023 Gift Wonderland

Secure the perfect gift early, so you're ready when the holiday season arrives!

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#MASARISHOP6TH: A Symphony of Taste

Adding a touch of sweetness to our 6th anniversary through a collaboration with 7.AM Bakers

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Spotlight Dominators

Cherish the night, let your spirit twirl, and prepare to steal the spotlight

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Sharper Perspective

A masterclass in no-frills styling, that's sure to get all the attention

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Femme Flair

Revel in the spellbinding allure of femininity and elegance

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Trends to Try: Pre-Fall Panorama

Your guide to the season's most sizzling fashion trends!

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Trends to Try: Past Perfect

Step into a time-traveling wardrobe where nostalgia takes center stage

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The New Icons: OSOI

The art of unhurried craftsmanship

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Girl Crush: Cindy Angelina

The beauty mogul unveils her essential rules for excelling in both career and style

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Relaxed Maximalism

It’s time to play with scale for a maximalist effect

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Minimalist Edge

Delivering ease and quiet sophistication in equal measure

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Baha Gia ‘Di Bumi Borneo’ Collection

Romantic dressing meets cultural delight

SHOP BAHA GIA
Understated Luxury: Lanvin

Captivating the world with refined sophistication

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Chroma Infusion

Escape the ordinary and indulge in a sartorial adventure!

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Steal the Spotlight

It’s time to bring your fashion A-game to center stage!

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Fabric That Speaks: MATERIEL

The art of casual elegance with Georgian craftsmanship and tailoring

SHOP MATERIEL
Trends to Try: The Impact Zone

Powering up your look with big little thing elements

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Retro State

When the future is unclear, there’s comfort in looking back to our fashion pasts

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Stepping Into Character: René Caovilla

Dream-worthy shoes that will inspire you to begin your own Cinderella story

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Trends to Try: Perennially Chic

A handful of fashion insider-favorite trends beyond the next "viral" moment

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Haute Anatomy

Something unexpected, a cozy secret, and a surprise catch: it's all there underneath your jacket

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Hit the Lights

Now accepting holiday party invites and get dressed up to the nines

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Peggy Hartanto Festive Collection Exclusive for MASARISHOP.COM

A joyous harmonious spirit is looming in the air

SHOP PEGGY HARTANTO
Share the Love

The ultimate gifting guide that is destined to delight you and yours

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Aidan and Ice x IKYK Collection: Drizzle

Keeping your holiday bright even when the skies start to darken

SHOP AIDAN AND ICE X IKYK
Make The Cut

What we have our eyes on from the sale section. Run, don't walk!

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Front and Center

Make your own rules and be comfortable in your clothes—confidence will follow

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Fresh Base

Teasing a fashionable future while covering all the bases of closet staples you need

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MASARISHOP.COM 5th Anniversary

Catch the highlights of our flower market-themed celebration featuring exciting fashion, people, and treats

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The Iconic She

Witness these five powerful and inspiring women set a very fashionable example

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True Colors

Find delight in the colorful, joyful, and energetic tune of individualism

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SUKU S/S 23 Seaside Lovers

A collection made for warm waters and sunny days

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The Belle of the Ball

It's time to reunite in cocktail dresses and a glass of champagne

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Power Hour to After Hours

Fresh off the desk, boldly step into the night—hassle undetected

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TANGAN WHIM Exclusive for MASARISHOP.COM

Free-spirited expression with a vocation for modern languages

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Half-and-Half

Expect the unexpected way to get the best of both worlds

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Whimsical Summer

Let your imagination run wild and get ready to be enchanted

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Foolproof Dressing: Studio Nicholson

An ode to effortless elegance and the intoxicating '90s tailoring

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Hues of Seoul

SS22 collection preview in collaboration with Harper's Bazaar Indonesia

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RiaMiranda Signature Exclusive for MASARISHOP.COM

Bringing a sense of refined elegance to the modest dresser of now

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Modern Bohemia: The Story Of

Equal parts of free-spirited femininity and effortless chicness

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Here Comes the Sun

Manifesting these out-of-office pieces into your suitcase

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On the Radar: MSGM

Capturing the beats of youth with Italian sensibilities

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Trends-to-Try: Summer in Full Swing

Breezy, chic, and infinitely wearable—take these skirts for a summertime twirl

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#MASARIMOMS: Unwrapping Motherhood

Five incredible women embrace the joy of motherhood

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Hidden Gems from the Sale Shop

Our editors handpick the best fashion finds at a bargain just for you

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New Codes for Modest Fashion

Forging a new relationship between modesty and fashion

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Girl Crush: Alyssa Daguisé

The Parisienne-Indonesian fashionista shares the secret of her impeccable French style

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IKYK X TOTON Raya Collection

Tailored to suit all the holy month's festivities

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Nagita Slavina's Dashing Blooming Collection

A kaleidoscope representing women's vibrancy and unapologetic maximalism

SHOP NAGITA SLAVINA
SUKU F/W 22 Sweet Symphony

Merging the essence of adulthood and youth through colors and prints

SHOP SUKU
Effortless Extras

Sunshine-ready pick-me-ups that are as easy as 1,2,3...

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Trends to Try: Back to Business

Swoon-worthy pieces that mean business

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Brand to Love: AJE

The sartorial sweet spot between effortless and maximalism

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Heavy Rotation

The key pieces you need for a reimagined transitional wardrobe

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Wear Your Heart Out

Treat yourself this Valentine's Day with romantic hues that fit the bill

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Based on Research, This is How Scents Improve Your Home Atmosphere

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Trends to Try: Colorful Minimalist

Your guide to wearing more color in a subtle way

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Peggy Hartanto CNY Collection Exclusive for MASARISHOP.COM

Splashes of red and gold to welcome the year of the tiger

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Nagita Slavina’s Lunar New Year Capsule Collection

Setting off the prosperity with a splash of red

SHOP NAGITA SLAVINA
Introducing: Proenza Schouler

Sartorial elegance of contemporary clothing for the women of today

SHOP PROENZA SCHOULER
#MASARIMOMS: Celebrating Her

The super mamas share their motherhood stories and beyond

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TANGAN Exclusive for MASARISHOP.COM

Underscoring charms in imperfections through unconventional tailored clothing

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Bonne Soirée

Be the best dressed guest with our guide to the chicest holiday attire

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Holiday Kick-Off

Festive party dressing to make things merry and bright

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Meet Recto: Functional Contemporary Elegance

Redefining contemporary dressing with minimalist, sculptural, and timeless tailoring

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The Wishlist

’Tis the season to make your wish-list dreams come true

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Winter-proof

Bundle up in our selection of outerwear to ensure a Bon Voyage

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MASARISHOP Escape: #SoireebytheSea

Take a glimpse into our sun-soaked getaway with #FriendsofMasari and Augustine Phinisi

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Eau de parfum, eau de toilette, fragrance water, cologne—what are the differences?

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Now Launching: SUKU S/S 22 Utopia

Summer prints inspired by the small joy in repetitions of everyday moments

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F/W 21 Collection Preview x Bazaar Indonesia

Find what’s worth adding to your cart from our exclusive styling session

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The Working Wardrobe

Lean on sharp silhouettes and crease-proof layering for a chic return to the office

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Sun-soaked Standouts

Bringing a breath of fresh air to your warm-weather wardrobe

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Trends to Try: Fall's Street Style Hits

The modern-day staple where rugged modernity and sleek forms collide

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Low Classic: The Star of Seoul

Forming the basis of a modern closet through minimalist elegance

SHOP LOW CLASSIC
Prized Possessions

Presenting Fall’s accessories that demand your attention

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The Mommy-and-Me Crew

It’s a look to remember, times two!

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Trends to Try: Seoul’s Best and Brightest

4 buzz-worthy Korean labels to inspire your next outfits

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Girl Crush: Angel Susinto

The socialite and style enthusiast shares her golden rules in fashion and life

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Indah Nada Puspita on the Joys of Modest Dressing

The entrepreneur and content creator shares her style journey, the joy of dressing up, and her foolproof style secrets

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Summer's Power Look

A lesson in print clashing, fresh layering, and the next 'It' accessories

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Trends to Try: BTS’s Best Fashion Looks

Get inspired by Korea's most famous boys' winning style streak

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Let Loose with TANGAN WHIM

Energize your daily wear with Tangan’s upbeat prints and breezy fits

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From Desk to Drinks

Strike the right balance between professionally polished and dashingly off-duty

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Mastering Monochromes

Discover the art of looking polished in monochrome neutrals

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How to Dress: The Modern-day Wedding

You’ll say I do to these scene-stealing eveningwear

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Reinventing Modestwear

A modern take on Ramadan dressing with laid-back styles and tactile layering

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Meet Nanushka: The Conscious Label Made for The Modern Woman

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Spotlight On: Korean Streetwear Icons

Meet the coolest labels you’ll find in every K-pop star’s closet

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Trends to Try: Sleek Streetwear

One sartorial theme that caught our eye this Spring 2021

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Designer To Love: Studio JEJE

A grounding feel with elegant consistency

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Back in Black

High drama or highly sophisticated, invent new ways to wear all-black outfits

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Tangan Bersama?

In collaboration with Ayla Dimitri, Duma Official, DSAKS, Ernanda Putra & Ellyse Sinsilia, and Fahrani Empel

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The Lunar New Year Edit

Celebrate the Year of the Ox in these exceptional at-home festive looks

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7 Days 7 Looks

Your guide to a chic weekly wardrobe-prep

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Girl Crush: Marsha Timothy

On her effortless-eclectic style and exploring new genres in her latest film projects

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Lounge Living

Relaxed styles that maximize comfort and polish

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Festive Feeling

Dazzling evening styles to bring the festivities home this year

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Fresh Off The Runway: Masari x JFW 2021

Introducing the key looks from Fall/Winter 2020 collections

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Aesthetic Pleasure

Bringing utilitarian-chic to the everyday wear

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Meet AJE:

The Aussie label's urban resort style

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SUKU S/S 2021 : Memento

A celebration of the delightful calm of summer

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On The Bright Side

Discover eccentric ways to wear color-blocking outfits this season

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Three's A Party

Celebrate our 3rd anniversary in the best looks from Fall/Winter 2020

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Objects of Desire

You’ll leave every looks on a high note with these wear-with-anything accessories

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SUKU 'Dream Baby'

Embrace the cozy factor this season in SUKU's lively loungewear

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Staying in Elegance

Bring glamour home with these mood-setting evening styles

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Label to Know: GOEN.J

Channeling the free-spirited wardrobe of a modern Bohemian girl

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Dressing from The Waist Up

Mastering the chic work-from-home looks this season

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Girl Crush: Nazla Alifa

Her takes on comfort-chic dressing, her startup businesses, and maintaining the work-life balance

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Workwear Denim

Discover the perfect denim for any occasion this summer

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Golden Hour

From high-octane glamour to timeless feminine looks, discover our edit of scene-stealing evening wear

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The Ultimate White Shirt

Meet your new wardrobe staple for a chic indoor looks

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Girl Crush: Sonia Eryka

Her takes on 80s fashion, creative paths, and things that constantly inspires her

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In The Spotlight

Trip the light fantastic in glittering splendor

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Color Recoded

Afternoon tea dress codes done right

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Pret-a-portea

Afternoon tea dress codes done right

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Ethereal Escape

Get lost in this sweet reverie of innocent dressing

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YCH

Delve into playful juxtaposition of punk and feminism by this Korean uprising street influenced brands

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The Masarishop Sophisticate Lookbook

Assert your style dominance with a side of polished elegance

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MASARISHOP.COM Turns Two

Rise to the occasion and celebrate two years of great style with new party pieces you’ll stand out in

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Twice As Nice

Matchy-matchy outfits for transitional season

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Wicker Wings

Meet the fashion world’s new obsession – handwoven bag

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Highstreet Bae

The best way to elevate your look inspired by streetwear

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Yuzefi

Crack the code of surrealism art by Yuzefi

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The Wanderer

Your vacation to-do list and what-to-pack

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SJYP

Catch up with this premium streetwear label to see what K-fashion realness is

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A.M TO P.M

The source of your day-to-night wardrobe

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Easy-going

What to pack for your best vacation ever

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Camilla And Marc

The Aussie-based label proves that the perfect tailoring do truly exist

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Girl Crush: Tara Amelz

This quirky lady reveals her happy formula and her artistry side

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MASARISHOP Pop Up Surabaya

A grandeur celebration of style at Hotel Majapahit

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A Journey to Remember: #MASARISHOP2ND

Snapshots of our 2nd anniversary celebration at MASARISHOP.COM Senayan City

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MASARISHOP Pop Up Medan

Here's what you missed from our Pop Up Event in Medan

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Semarang Pop Up Report

See all about our sizzling Semarang event

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#MASARIUNVEILED Opening Party

All about our major store makeover and celebration

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#POPUPMASARISHOP in Surabaya

What's inside our fabulous event in Surabaya

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#POPUPMASARISHOP in Medan

We're back with more brands and more styles

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#POPUPMASARISHOP in Medan & MAKASSAR

From trunk show to styling session, peek inside our pop-up

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MASARISHOP Pop Up Event

Good times and great crowd, right this way

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RODO x MASARISHOP.COM

All the Glam at RODO x MASARISHOP.COM Event from Surabaya to Jakarta

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MASARISHOP.COM Launch Party

What went on behind the scenes ar the glamorous rooftop party?

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