The Story Of embodies a new carefree spirit of femininity, optimism, and effortless sophistication. Inspired by lots of unique perspectives of nature, Kukuh Zuttion incarnates a new concept of luxe bohemia by imbuing modern classics with a quirky bohemian inflection. The soft billowy silhouette reflects innate femininity accented with bold colors and prints. The Story Of's designs of easy-to-wear dresses, flirty skirts, and ruffled shirts are now vacation wardrobe essentials.

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